Speaking and Publishing Accomplishments

Kathy Dempsey,
dba
Libraries Are Essential consultancy
Medford, New Jersey, USA
LibrariesAreEssential {at} comcast(.)net

SPEAKING

“Create a Customized Marketing Plan to Target Your Info Center’s Clients,” June 13
(half-day continuing education workshop, approved for CEUs)
Special Libraries Association Annual Conference & INFO-EXPO
Washington, DC
http://www.sla.org/pdfs/sla2009/09PCP_web.pdf

“Building Community Partnerships and Using Word-of-Mouth Marketing,” May 6
(half-day continuing education workshop, co-presenting with Nancy Dowd)
Training for INFOLINK, The Eastern New Jersey Regional Library Cooperative
Clark Public Library, Clark, NJ
http://www.infolink.org/services/education_and_training

“Create Your Own Customized Marketing Plan,” May 6
(half-day continuing education workshop)
Training for INFOLINK, The Eastern New Jersey Regional Library Cooperative
Clark Public Library, Clark, NJ
http://www.infolink.org/services/education_and_training

“How Your Library Can Find Its Phoenix Through Marketing,” April 23, 2009
UGameULearn Symposium. Delft, The Netherlands
http://www.ugame-ulearn.com/nl/

“Building Community Partnerships: 25 Ideas in 40 Minutes,” March 30, 2009
Computers in Libraries conference. Washington, DC
http://www.infotoday.com/cil2009

“Building Marketing Plans” (half-day workshop), March 29, 2009
Computers in Libraries conference. Washington, DC

“Press Release Writing and Media Relations,” Nov. 6, 2008.
Staff training. Old Bridge (NJ) Public Library.

PUBLISHING

Professional Blogging, March 2008 – present. Joined Nancy Dowd (Director of Marketing and PR at the NJ State Library) on her established blog about library marketing: “The M Word”
(www.themwordblog.blogspot.com).

The Accidental Library Marketer, by Kathy Dempsey. Medford, NJ: Information Today, Inc., 2009.
(http://books.infotoday.com/books/Accidental_Library_Marketer.shtml)

ShanachieTour: A Library Road Trip Across America, by Erik Boekesteijn and Jaap van de Geer with photographs by Geert van den Boogaard. Medford, NJ: Information Today, Inc., 2008. I was the Project Editor for the whole book / DVD movie set. Also contributed the Editor’s Preface and the Commentary section of Chapter 12.  (www.shanachietour.com)